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MScInternational Events Management

Coventry University
United Kingdom, Coventry / London
Tuition fee £14,311 per year
More information

Expenses, accommodation, working etc. 


Our Master’s degree aims to provide specialist training and an in-depth knowledge of the event industry and full event management cycle for those who currently or seeking to work in this dynamic and exciting industry.

As members of the Association of Event Management Education (AEME) and EuroCHRIE, the Tourism and Hospitality Educators, we follow industry trends closely. You will examine actual business case studies, gain hands-on experience of managing real-life events and hear from industry speakers. You can further enhance your employability by undertaking a company internship, which led past students to work for various event venues and organisations such as Compass at the Ricoh Arena, Festival de Rocamadour.

Programme structure

Semester 1

Human Resource Management in EventsEvent Planning and Strategic ManagementEvent Design and Applied TechnologyUnderstanding the Event Industry: varieties, international dimensions and contemporary issuesGlobal Professional Development-Consultancy

Semester 2

Event Risk Management and LegislationEvent Operations ManagementEvent Sustainability and CSRResearch methods

Optional Modules (one out of the two)

Event Marketing, PR, Sponsorship and FundraisingEvent Finance Management

Semester 3

Research-based Dissertation orManagement Consultancy Project

Career opportunities

Open to graduates of any discipline, our postgraduate degree offers a global perspective of managing events to prepare you for management roles in event planning, promotion, delivery and sales.

Careers in event management are diverse; you can work as an event organiser, conference centre manager or event marketing executive. You can also choose to specialist in certain types of events, such as exhibitions and festivals or sporting and cultural events.

The broad set of skills you will have developed, in the areas of business, management, marketing and finance, mean you will be ideally placed to move into more general management and marketing within the private, public and voluntary sector.

You will have the support of dedicated Personal Employment Tutors, who are industry trained, and our well-established Employment Unit with an extensive network of employers with a wide range of internship possibilities. The employment unit also supports you with workshops and guidance on the various aspects of the employment process such as preparing your CV, interview practice and mock assessment centres.

Coventry University is committed to preparing you for your future career and giving you a competitive edge in the graduate job market. The University’s Careers and Employability team provide a wide range of support services to help you plan and prepare for your career.

Apply now! Fall semester 2020/21
This intake is not applicable

We are currently NOT ACCEPTING applications from NON-EU countries, except Georgia and Serbia.

Studies commence
Oct 1, 2020

Application deadlines apply to citizens of: United States