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BA (Hons)Events Management

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gre.ac.uk/ug/business-school/n820 

Overview

This degree will give you an understanding of the global events industry and help you to develop your career as an event professional. You will gain the skills and confidence to plan, design, deliver and evaluate events.

You will study in London, one of the greatest cities in the world for events, and home to world-class facilities such as ExCeL London and The O2. You will learn from teaching staff with extensive industry experience and connections and have opportunities to gain hands-on experience by working on projects.

You will be able to volunteer or work on a variety of live events, such as conferences, exhibitions, sporting events, festivals and live music shows. This includes working on a live event project while collaborating with industry and peers to deliver an actual event.

You will learn about event operations, marketing, human resource management, business management, enterprise and strategy, event finance and event production.

Programme structure

Year 1
Students are required to study the following compulsory courses.

Entrepreneurship and innovation in Events (15 credits)
Experience Design and Event Marketing (30 credits)
Personal and Professional Development – PPD1 (15 credits)
Introduction to the Events Industry 15cr (15 credits)
Event Finance, Sponsorship and Partnership (15 credits)

Students are required to choose 30 credits from this list of options.

International Event Management (30 credits)
Perspectives on Tourism (30 credits)
Principles of Hospitality (30 credits)
Mandarin 1 (30 credits)
Mandarin 2 (30 credits)
European Languages (French 1) (30 credits)
European Languages (French 2) (30 credits)
European Languages (Italian 1) (30 credits)
European Languages (Italian 2) (30 credits)
Introducing Public Relations (30 credits)
European Languages (Spanish 1) (30 credits)
European Languages (Spanish 2) (30 credits)

Year 2
Students are required to study the following compulsory courses.

Event Operations (30 credits)
Event Production in Practice (30 credits)
HRM for Tourism, Hospitality and Events (15 credits)
Research Methods (MET) (15 credits)

Students are required to choose 30 credits from this list of options.

Conferences, Exhibitions and Corporate Events (30 credits)
Marketing for Tourism and Hospitality (30 credits)
European Languages (French 2) (30 credits)
European Languages (French 3) (30 credits)
European Languages (French 4) (30 credits)
European Languages (Italian 2) (30 credits)
European Languages (Italian 3) (30 credits)
European Languages (Italian 4) (30 credits)
Customer Insight and Research (30 credits)
Public Relations: From Tactics to Delivery (30 credits)
European Languages (Spanish 2) (30 credits)
European Languages (Spanish 3) (30 credits)
European Languages (Spanish 4) (30 credits)

Year 3
Students are required to study the following compulsory courses.

Contemporary Issues in Events Management (30 credits)
Strategy and Enterprise for Events (30 credits)

Students are required to choose 30 credits from this list of options.

Thematic Independent Studies (30 credits)
Consultancy Project (30 credits)
Dissertation (MET) (30 credits)

Students are required to choose 30 credits from this list of options.

Tourism, Development and Public Policy (30 credits)
Event Venue Management (30 credits)
European Languages (French 3) (30 credits)
European Languages (French 4) (30 credits)
European Languages (Italian 3) (30 credits)
European Languages (Italian 4) (30 credits)
Contemporary Issues in Marketing (15 credits)
Strategic Decision Making for Marketers (15 credits)
Public Relations: Applications, Sectors and Contemporary Issues (30 credits)
Language Research Project (French, Italian, Spanish) (30 credits)
European Languages (Spanish 3) (30 credits)
European Languages (Spanish 4) (30 credits)

Career opportunities

Graduates from this degree have the skills required for events management careers in a variety of areas, such as corporate events, weddings, conferences, incentive travel or music, and sporting, local authority and community events. Other opportunities are available in the wider hospitality, tourism, marketing and PR industries.

Apply now! Fall semester 2019/20
Application period has ended
Studies commence
Sep 15, 2019

Application deadlines apply to citizens of: United States