Study location	United Kingdom, London (Greenwich Campus)
Type	Final year and top-up, full-time
Nominal duration	1 year
Study language	English
Awards	BA Hons
Course code	N501

Tuition fee	To be confirmed

Entry qualification	Undergraduate diploma (or higher) From a good quality HND or foundation degree in a marketing related area The entry qualification documents are accepted in any language

Language requirements	English Accepted proof of proficiency: FCE or CAE, IELTS 6+ or TOEFL 79+ Least a minimum of 5.5 in each skill) or equivalent in a secure English language test

More information	Expenses, accommodation, working etc. www2.gre.ac.uk/..courses/ug/mar/n501-topup

Overview

Our marketing programmes have undergone a fundamental redesign in recent years to match what employers and the professional bodies tell us they value. This is to ensure that we can give you the latest skills to meet the needs of an ever-changing industry. This one year top-up degree allows you to cap off your programme by taking a particularly strategic overview.

The aims of the programme are:

To ensure that you develop a good understanding of the marketing discipline
To provide you with the essential competencies required by employers.

Programme structure

Dissertation (30 credits)
Personal and Professional Development: Persuasion, Influence and Leadership in Advertising and Marketing (15 credits)
Direct, Interactive and Digital Marketing (30 credits)
Contemporary Issues in Marketing (15 credits)
One or two option(s) from:Strategic Decision Making for Marketers (15 ); Leading Innovation and Creativity (15); Social Marketing (15); (30 credits)

Career opportunities

Graduates can usually pursue careers in advertising, public relations, sales promotions and direct marketing or any marketing-related job.